We launched the global healthcare systems academy for a top 10 pharmaceutical company

Who was the client?

• A global top 10 pharmaceutical company using innovative science and digital technologies to create transformative treatments.

What were the objectives?

• To equip senior leaders in each of the company’s most important market’s with the knowledge and technical skills to build high-impact partnerships with healthcare systems.
• To provide learners with robust, accessible frameworks for analysing healthcare systems and the challenges they face, engage effectively with decision-makers, and develop mutually beneficial commercial partnerships.

How did we do it?

• Co-designed a curriculum and extensive set of materials tailored to the client’s products, markets, and commercial objectives.
• Launched a multi-step global academy for commercial teams, including foundational, intermediate and advanced programmes.
• Combined eLearning, synchronous online masterclasses with global thought leaders, and multi-day in-person workshops with realistic scenarios and immersive role-playing exercises.